Showing all articles tagged: product-development

Stimulating Creativity with SCAMPER ...

To create a new product, service, process, method or model, try applying "SCAMPER" to an old one. SCAMPER is an acronym for Substitute; Combine; Adapt; Modify, Minimize, Magnify; Put to Another Use; Eliminate, Elaborate; Rearrange, Reverse ...

  1. Substitute ... What can you substitute? What can be used instead? Who else instead? What other ingredients? Other material? Other process? Other power? Other place? Other approach? Other sounds? Other forces? ... "Instead of ... I can ..."
  2. Combine ... What can you combine or bring together somehow? How about a blend, an alloy, an assortment, an ensemble? Combine units? Combine purposes? Combine appeals? Combine ideas? ... "I can bring together ... and ... to ..."
  3. Adapt ... What can you adapt for use as a solution? What else is like this? What other idea does this suggest? Does past offer a parallel? What could I copy? Who could I emulate? ... "I can adapt ... in this way ... to ..."
  4. Modify, Minimize, Magnify ... Can you change the item in some way? Change meaning, color, motion, sound, smell, form, shape? Other changes? ... Also: 'Minify': What can you remove? Smaller? Condensed? Miniature? Lower? Shorter? Lighter? Omit? Streamline? Split up? Understate? ... Also: Magnify: What can you add? More time? Greater frequency? Stronger? Higher? Longer? Thicker? Extra value? Plus ingredient? Duplicate? Multiply? Exaggerate? ... "I can modify/minimize/magnify.. in this way ... to .."
  5. Put to Another Use ... How can you put the thing to different or other uses? New ways to use as is? Other uses if it is modified? ... "I can reuse ... in this way ... by ..."
  6. Eliminate, elaborate ... What can you eliminate? Remove something? Eliminate waste? Reduce time? Reduce effort? Cut costs? ... "I can eliminate ... by ..."
  7. Rearrange, reverse ... What can be rearranged in some way? Interchange components? Other pattern? Other layout? Other sequence? Transpose cause and effect? Change pace? Change schedule? ... "I can rearrange ... like this ... such that ..."

[Attribution: Robert Eberle, Alex Osborn]


Rapid Prototype Module Template

This is a great tool for designing a new process, a new product, software, apps, gizmogadgets, and more!

Answer these basic questions ...
  1. What are the outputs desired?
  2. What are the inputs required?
  3. What is the process to transform the input into the outputs?
  4. If this happens, then what? Else, what?
  5. How does the environment(s) affect the inputs, the process, the outputs?
  6. What happens to any wasted generated by the process?

Jim Jindrick

Some tips, tools, and rules of thumb for innovation commercialization! You can send Jim Jindrick a message here: Jim's books are available here:

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