McG Jim Class 160825.0.06

McG Jim Class 16082560-second review of last class ... 60-second preview of the day ... this handout!AnnouncementsMcG CenterBreakfast mixer ... Friday, Sept 2, 9 - 11 am ... McG Center, Eller 202HomeworkIn advance ... please read material listed on the syllabus!Assignments coming due ... we'll start to discover, define, design, develop, and depl...

McG 2017 ... Class 2016 Aug 23 Tuesday

Jim's Slides ...Download PDF Jim's Handout ...Download PDF

Calculating the ROI of Customer Engagement

Calculating the ROI of Customer Engagement August 19, 2016 Juan Díaz-Faes for HBR We know that customer engagement matters. Yet much of our thinking about engagement remains simplistic. Most current definitions of engagement are bimodal – someone is either en...

Biz ideas here!

Springwise.com has been around for a long time, and keeps getting better! An interesting sample of innovative new ventures ... some weird, some pretty interesting. Looking for some ideas ... bet you'll find a few here!

NEW!! Now SEARCH is available for VentureNotebook!

Easily the most-requested feature, here 'tis ... SEARCH VentureNotebook https://cse.google.com/cse/publicurl?cx=016368297951508012798:ndl_hwtq8b

Venture Map

Every venture (business, not-for-profit, company, et al) looks like this. Not every venture adequately addresses each of these elements, at their own peril! From one perspective (of many!), all healthy business ventures look like this. They at least have all these elements in place, if not adequately addressed. So, while every healthy venture...

The difference between a company and a business

A company is an organization that may or may not be self-sustaining as a business. That is, a company may exist only on paper, may exist through continuing rounds of funding rather than self-funded through revenues, may exist through support from grants. It is not uncommon for a company to exist to receive grants (SBIR, STTR, and others) so as t...

Starter Toolbox for Innovators and Entrepreneurs

Here's a set of some of the most useful starter tools for innovators and entrepreneurs creating a new venture ...

Fuzzy-Front-End

The beginning of most any new venture is full of fuzzy ideas and concepts. With work, a venture vision will become clear over time ...

DXpedition & CSF#1 Combo Power Tool Worksheet

Two of the best tools for innovators and entrepreneurs creating a new venture are 1] the DXpedition Tool that identifies the five phases every new venture goes through (whether intentionally and in an organized fashion, or not!), and 2] Critical Success Factor #1, the recipe for success for every venture: Earn Rewards Solving Customer Problems B...

The Barriers Big Companies Face When They Try to Act Like Lean Startups

It’d be hard to choose two words that feel less descriptive of life inside a large organization than “lean" and “startup." And yet the lean startup methodology, born in Silicon Valley as a way for startups to tune in to customer needs with limited resources, has been gaining major momentum inside big companies like General Electric, Alaska Airli...

The 3 Preconditions for an Entrepreneurial Society

In 1985 Peter Drucker argued for a shift toward an entrepreneurial society, one where “executives in all institutions…make innovation and entrepreneurship a normal, ongoing everyday activity." This intentionally broad view requires a fundamental change in mindset. Drucker was pushing us to think and act less like employees taking orders and more...

How to Choose a Company Name: A 12-Point Test

For entrepreneurs, the importance of picking the right name for a company may rank second only to naming a child. (And it’s lot more expensive to change.) Name consultants are paid millions each year to help decide what to call a company. Now one has come up with a test: San Francisco naming boutique Eat My Words, which has worked for Kinko’s, ...

The Psychology of Color in Branding

Design is all about first impressions, and one of the most important factors of any design is color. Color choices, pairings, and usage can affect how someone perceives a billboard, a website, or a box of cereal. Whether you realize it or not, colors evoke emotions, feelings, and memories, and designers tap into those emotions as they're choosin...

bioaccel Solutions Challenge 2016

Hello bio-techies!! There's some money to be had here for a start-up or early-stage bio-tech product venture ...Download PDF

DXpedition: Getting Started TOOLBOX ...

Adventure Tool Art-Science Tool Brainstorming Tool Brainwriting Tool Checklist Tool CSF#1 (Critical-Success-Factor-#1) Tool DXpedition Tool DXpedition & CSF#1 Combo Power Tool DXpedition & Journalism-101 Combo Power Tool Entrepreneurial-Mindset Tool Fuzzy-Front-End Tool Hats Tool Ideation Tool Insight-Ignorance Tool Journalism Tool Notepad Tool ...

Raising money for you venture online ...

Want to raise money for your new small business or entrepreneurial venture? Until now, it’s seemed easier for a twenty-something techie in San Francisco to raise millions of dollars than an experienced businesswoman in Ohio to raise thousands. Thanks to new equity “crowdfunding" rules that went into effect in May, that situation may have chan...

Good for you, good for all of us ... social entrepreneurship

Good article if you are particularly interested in social entrepreneurship. Note that in the McG program, we talk about creating a new "venture" ... we really don't decide the appropriate structure (not-for-profit organization, for-profit business, a blend) until it's clear what the organizing team wants to accomplish.Download PDF

Cocoa nuts

Where Starbucks once blazed a trail, chocolatiers are following THEY have “brew bars", single-origin beans and hessian sacks from exotic lands. Sound familiar? Posh chocolate shops are springing up in the hip neighbourhoods where coffee culture long ago took root. All the talk is of aromas and sustainability—the usual stuff of craft products t...

How To Deal With Jerks In The Workplace

Think you have to put up with that jerk of a boss, client, or coworker? Think again. In my almost four decades on this planet, I’ve had a lot of jobs: working at fast food restaurants, in retail, at nonprofits, movi...

Jim Jindrick

Welcome to VentureNotebook.com ... a collection of tips, tools, and rules of thumb for innovators and entrepreneurs! Click on the article headline to see more. The articles are indexed below ... click on a subject of interest to find related material.

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